Hotels that achieve the prestigious Platinum Award represent the top 3% of hotels within each Choice brand. The awards are based on a ranking system that measures guest satisfaction, product quality, room condition and cleanliness, and staff service. These properties have a proven track record of providing exceptional guest service and facilities.
Every year, our owner's organizations select a hotel as Hotel of the Year for each of our brands. The contenders for this prestigious award demonstrate excellence in guest service and operations and are among the very top-ranked Platinum Award-winning properties within each brand. Demonstrating excellence in hospitality, service and quality, the Hotel of the Year Award winners set the standards for our entire system.
The Tennessee Volunteers and Lady Volunteers are the sports teams that compete for the University of Tennessee in the National Collegiate Athletic Association's Division I. Based out of Knoxville, Tennessee, the Volunteers are probably best known for their football and women's basketball teams.
Formed in 2009 by Cruz Contreras, The Black Lillies is an Americana outfit from Knoxville, Tennessee, that pulls elements from pop, blues, rock and country to create a progressive, bluegrass-infused brand of folk music. After releasing its debut album Whiskey Angel, in 2009, the band earned critical acclaim from independent music publications across the US as well as a slot at that year's Bonnaroo Music & Arts Festival. The Black Lillies crossed over into a mainstream audience with the released its third studio album, Runaway Freeway Blues, in 2013.